Nicole DeWaele Frieman

Nicole DeWaele Frieman brings over 22 years of coastal residential real estate experience, combining strategic marketing expertise with transactional knowledge to deliver exceptional results. Based in La Jolla, she specializes in positioning properties for maximum exposure and value through tailored digital campaigns, luxury branding, and targeted outreach, ensuring a seamless sale process for her clients. With a background that includes serving as Director of Marketing for a boutique luxury brokerage, Nicole offers a hands-on, boutique-style approach characterized by personal attention, market insight, and a strong work ethic. She is deeply involved in her community and committed to providing thoughtful guidance and white-glove service whether clients are purchasing their first home, upgrading to a luxury estate, or investing in coastal properties.